Under the next seven presidents, relations with the media were less dramatic. Though there were conflicts, a basic sense of cooperation remained—until now. In the Trump era, experts say, the news media is facing perhaps its biggest challenge ever.
The press is used to hostility from the White House, Feldstein notes. “But this is on a whole new level,” he says. Trump isn’t just attacking individual reporters or news outlets. He is attacking “the news media as an institution.”
Meanwhile, Trump has shown that he can avoid the mainstream media completely. He uses Twitter to send his message directly to Americans. Some news organizations are now wondering whether the president and the press can work together at all.
One reason is the recent explosion of alternative media. For many years, most Americans relied on a limited number of sources for news. Today, there are an endless number of websites and cable news outlets. Many of them have a specific political bias. Much of what they produce is not fact-checked or is simply false. With so many options to choose from, it’s easy for consumers to read only the news sources they already agree with.
“Alternative media outlets make the White House less reliant than ever on the smaller number of mainstream news organizations that used to be the ‘gatekeepers’ of [news],” says Feldstein. The Trump administration can rely on spreading its message via “more sympathetic outlets like Breitbart,” he says. On the internet, such outlets have a far greater reach than traditional media ever did.